RPG announces their Royal Rewards Loyalty Program - October 20, 2005
For Immediate Release
October 20, 2005
Hinsdale, IL August 26, 2005 –Royal Performance Group, a division of
Royal Buying Group, Inc. (RBG), a national organization dedicated to maximizing
sales and profitability of convenience store and petroleum locations; announced
today the rollout of their Royal Rewards Loyalty Program.
“The Royal Rewards Loyalty Program will provide our retailer membership
with a flexible rewards program that will identify and retain their most
profitable customers” said Michael Zielinski, RBG’s President and
CEO. “The Royal Rewards Card is the first of our stored value product
offerings we are rolling out under our card services division – the Royal
Performance Group.
“We are pleased to be working with First Data Corporation to provide a
customer reward card program that will increase our membership’s sales,
total revenue and market share” said Thomas Gilbert, RBG’s Vice
President of Sales & Marketing. “This program will provide real time
delivery of promotional marketing and reward offers to our memberships’
customers – instantly enhancing their purchasing experience.”
The Royal Rewards Loyalty Program will be offered to RBG’s membership in
the Midwest region through the remainder of 2005, with a national launch in
January 2006. For companies requesting further information on this program, or
who wish to establish their own gift or loyalty based program using stored
value technology, please contact Tom Gilbert at t.gilbert@royalbuying.com or at
(888) 728-3724 x32.
About Royal Buying Group:
Royal Buying Group, Inc. is headquartered in Hinsdale Illinois. The core service
capabilities include negotiating with regional and national suppliers for impactful and competitive
sales and marketing programs, providing category management expertise, state of the art marketing
support, excellent customer service support as well as a variety of additional service offerings
for its membership. Royal Buying Group, Inc. ranked #252 on the 2003 Inc. 500 list as one of
“America’s fastest growing companies”. Visit our website at www.royalbuying.com for more information
on Royal Buying Group.
About Royal Performance Group:
Royal Performance Group (RPG) is a division of Royal Buying Group, Inc. and is
located in Hinsdale,Illinois. RPG specializes in sales and marketing program services of stored
value products including prepaid gift cards, loyalty cards, and phone cards. For more information on
Royal Performance Group, please visit www.royalperformancegroup.com.
About First Data Corporation:
First Data Corp. (NYSE:FDC) is a leading provider of electronic commerce and
payment solutions for businesses and consumers worldwide. Serving 4.1 million merchant locations,
1,500 card issuers and millions of consumers, First Data powers the global economy by making it
easy, fast and secure for people and businesses around the world to buy goods and services using
virtually any form of payment. The company's portfolio of services and solutions includes credit,
debit, private-label, smart and stored-value card issuing and merchant transaction processing
services; money transfer services; money orders; fraud protection and authentication solutions; check
guarantee and verification services through TeleCheck; as well as Internet commerce and
mobile solutions. Western Union and its subsidiary, Orlandi Valuta, together make up one of the world's
largest money transfer networks with approximately 242,000 Agent locations in more than 200 countries
and territories. The company's STAR Network offers PIN-secured debit acceptance at 1.7 million
ATM and retail locations. For more information, visit www.firstdata.com.